Responsibilities

• Outlined, executed plan to build The Sims Spark'd Challenge Program from scratch
• Ideated, collaborated with Web Dev to construct Spark'd Challenges and The Sims Spark'd Season 1 websites including FTU experience and visitor journey
• Crafted copy for in-game challenge messaging and web
• Prepped in-game, player-facing messaging on internal dev builds
• Established, cultivated strong relationships with CGE and other internal EA teams required to kick off and continue to support Spark'd Challenges Program
• Analyzed submission data and feedback to increase player satisfaction and identify other opportunities of improvement

Electronic Arts Inc. is a global leader in digital interactive entertainment. EA develops and delivers games, content and online services for Internet-connected consoles, mobile devices and personal computers. EA has more than 300 million registered players around the world.

In fiscal year 2018, EA posted GAAP net revenue of $5.15 billion. Headquartered in Redwood City, California, EA is recognized for a portfolio of critically acclaimed, high-quality brands such as The Sims™, Madden NFL, EA SPORTS™ FIFA, Battlefield™, Need for Speed™, Dragon Age™ and Plants vs. Zombies™.

<aside> ⬅️ Go back Kyle ″wolf_hands″ Woodson

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